From the category archives:

Media

Imagining a world without words

by amy mengel on August 30, 2010

I’ve grown addicted to WNYC’s ‘Radiolab‘ podcast. With all the time I’ve spent in the car this summer, Radiolab has been a savior, making five-hour trips seem like 30 minutes. The show is similar to Chicago Public Radio’s This American Life, but a little less smug and a little more nerdy. A recent episode on [...]

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The latest miracle of news gathering is here!

by amy mengel on April 7, 2010

Want to really appreciate how amazing it is that you can take and send photos from your mobile phone? Check out this educational film from 1937, which explains how photographs were sent across the wire: It’s actually wildly fascinating (and gets pretty “technical” in the middle). If you didn’t know the film was from 1937, [...]

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Media2010: Print, Web, blogs, ads, and The Wall

by amy mengel on March 5, 2010

On Wednesday I attended the “Media 2010 Summit” presented by the Albany Times Union. It featured a panel discussion with three of the TU bloggers and Greg Dahlmann, co-founder of popular local blog All Over Albany. It took a while to get to some meat in the discussion, and it felt like time ran out [...]

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Why I’ve quit reading “social media blogs”

by amy mengel on February 28, 2010

I’ve spent the last year and a half reading and learning as much about social media as possible, going from a complete n00b with barely a Facebook profile to a recovering social media addict. I ravenously consumed blog posts about PR, communications and social media. But after awhile, a lot of the information begins to [...]

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The social media release is not a PR panacea

by amy mengel on February 23, 2010

In the first few weeks of my new job at readMedia, I’ve been learning tons about the role press releases play in our clients’ local media relations strategies. Although many PR and media bloggers have decried the death of the press release in favor of new tactics like the social media release, from what I’ve [...]

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