Social Media, PR, Communications and Marketing
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External crises can force companies to make consternating choices.
Royal Caribbean has come under fire for continuing to dock its cruise ships on the Haitian peninsula of Labadee in light of the devastating earthquake. An article in The Gaurdian, later picked up by The Huffington Post and the LA Times travel blog, among other outlets, questions [...]
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I’ve saved the best for last, as Roger Conner’s session at the 2009 Ragan Corporate Communications Conference was far and away my favorite. Conner is vice president of communications for Marriott, a company he’s been with for more than 30 years. You can imagine that he’s accumulated a fair number of entertaining stories in that [...]
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I head up inbound marketing at readMedia. Rooted in traditional PR and corporate communications but with an insatiable interest in all things new media, I write about how social media is transforming the way organizations communicate.
